The Everyday Campaign is a single-currency (Spark Instance) campaign that is available to everyone grouped under one particular currency (Spark Instance), is applicable to a specific cause or causes that fall within one of your available currencies (Spark Instances) and can be set up through the Giving Opportunity.
This campaign is a good option when:
- You want to set up a campaign for users who are categorized under a specific currency (e.g., USD) or you only have a single currency for your entire Spark site (e.g., all users are assigned to USD).
- You want to select one or more specific causes to be part of your Giving Opportunity.
Note: If you are looking to set up a campaign involving multiple currencies and/or not listing specific causes, check out our quick survey to help find your perfect matching campaign.
Here’s an example of an Everyday Campaign:
- A giving opportunity is set up so users in Canada can donate to the Canadian Red Cross and receive an enhanced match rate of 200% (compared to the usual rate of 100%).
- In this example, only users in Canada (using the Canadian currency) would receive the 200% enhanced match. Users in other countries may still see and donate to the campaign (based on your site’s configuration) but they would not be eligible for the enhanced match.
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